What if design helped us get back to basics?
… taking the world as it comes?
After all, there must be a reason why it is like this.
A reason why European industry is shooting itself in the foot by transferring research and production to Asia.
A reason why intelligence is exported.
A reason why more and more Chinese companies are aiming to develop their own products.
A reason why the design is considered, more and more as an ordinary component.
A reason to wish an excellent year to designers because if they have the competence the opportunities are there.
A reason to wish an excellent year to European manufacturers because it is no longer a matter of economics but intelligence : to build a future based on other criteria.
Therefore happy new year to everyone….
