Prismaflex International: tools for advertising and communication
Concept of street furniture display developed in several formats, 2, 4, 6, 8 m2. Steel and aluminium structure, body in polyester, back lit, scrolling and LED screens First installed in Saudi Arabia the beginning of 2013. The game is to create, around a "poster" whose format is standardised, a sign both alive and strong. EYE plays with transparency and lightness.